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HEINEKEN C.R.

What we did

  • DESIGN
  • ENGINEERING
  • PRODUCTION

The
01 Project

Over the past years, we have been Heineken’s ally when it comes to product exhibition in Costa Rica.

We have worked to offer the most creative solutions, premium design and engineering, such as furniture production and installation services around the country to materialize the brand’s concepts in attractive campaigns for the shopper

This has allowed us to deepen and work closely with the brand, its products and its value promise towards their target market.

Additionally, after participating in a vast amount of exhibition projects in Costa Rica, we have made ourselves known as the company of design and “boutique” solutions for points of purchase in the region, thanks to the success of the deliveries and productions.

Brand
02 Needs

  • Stand out from other beer brands as a product with a higher value in the market, with elegant and powerfull concepts solutions according to the campaign of the moment.
  • Have the best positioning of the physical space within the point of sale (endcaps, box profiles) to be perceived from the moment the shopper enters to buy their products. This should go hand-in-hand with eye-catching displays that stand out from other display efforts.

Delivers

Endcap, Infeel finish, Green LED back light, mini fridge, embossed acrylics and illuminated lettering

Endcap, Infeel finish, Green LED back light, mini fridge, embossed acrylics and illuminated lettering

Endcap with brilliant green finish. Acrylic bottle comunication, embossed lettering.

Champions league endcap, with motion sensor, so when the shopper passes by it reproduce the UCL anthem. Also had a replica of stadium lighting and graphic communication on the sides.

Checkout display, with built-in fridge, LED lighting, and lettering

XL Endcap, Infeel finish, Green LED back light, mini fridge, embossed acrylics and illuminated lettering.

Christmas tree for restaurants, made of Heineken bottles, iluminated from the top, with a giant star and graphic communication all over the solution.

Tasting trolley for festivals, activations and fairs. Includes internal fridge and wheels for easy transport. Also includes a mini totem and decoration of the space.